Welcome to Wool.com

Here is information about bushfire preparation and recovery for livestock.

AWI has a range of drought planning, management and recovery resources available for woolgrowers going into, enduring and recovering from drought.

Contribute to the AWI and MLA wool and sheepmeat survey by 29 February 2020 for the chance to win a $1,000 Caltex StarCash card.

The final report from the Wool Selling Systems Review (WSSR) panel is available for download here.

From farm to fashion, the latest issue reports on initiatives to increase the on-farm profitability of Australian woolgrowers and increase the demand for Australian wool.

AWI shareholders have today endorsed all changes to the AWI Constitution related to the implementation of the Review of Performance recommendations and have elected two new directors to the AWI board.

The AWI 2018 Review of Performance Implementation Portal has been developed to report to woolgrowers up to date implementation progress of the 82 recommendations included in the independent Review of Performance report.

Knowledge, tools and practices to help woolgrowers looking to improve whole-farm profitability, productivity and sustainability.

Get in touch with your local grower network and stay up-to-date with new ideas, continuing education and the adoption of best practice.

AWI's technical team, via The Woolmark Company, develops new product ranges in collaboration with supply chain partners, brands and marketing teams. 

Explore the most recent case studies showcasing AWI’s consumer marketing campaigns and brand collaborations.