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AWEX EMI 1189 -2
Micron 17 1651n +23
Micron 18 1572 +10
Micron 19 1507 +11
Micron 20 1441 +1
Micron 21 1407 -10
Micron 25 732 -
Micron 26 600 +12
Micron 28 433 +6
Micron 30 365 +5
Micron 32 335 +5
MCar 680 -29

Persistence of wool marketing

Episode 134 - July 9, 2020

What’s around the corner for wool marketing? In an altered reality, hear about the roles that commuting, Amazon, Prada and online shopping will play in marketing Australian wool.

AWI’s GM of Marketing Communications Laura Armstrong takes us past the doom and gloom to better days ahead.