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Welcome to Wool.com

An innovation hub for the woolgrowers of Australia

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24.03.2023 Source: AWEX
AWEX EMI 1318 +1
Micron 17 2358n +40
Micron 18 1928 -9
Micron 19 1641 +15
Micron 20 1523 +55
Micron 21 1434 +23
Micron 22 1376n -
Micron 26 572n +4
Micron 28 352 -5
Micron 30 320 -2
Micron 32 258n +3
MCar 888 -22
Education Extension

AWI places a strong focus on educating woolgrowers and future woolgrowers about best practices on farm.

In addition, AWI’s Education Extension - or off-farm - program fosters the development of students, supply chain partners and those in retail. Through a variety of AWI-owned initiatives, we are able to ensure Australian wool remains a leading, progressive fibre for consideration by manufacturers, designers and brands. Our experience confirms that offering training to retail floor staff who are key to influencing and providing customers with confidence to purchase wool ultimately results in increased wool sales. Retail training programs can be offered to retailers/brands as a stand-alone offering or can complement existing product development or marketing programs.

In this section
Woolmark Learning Centre
AWI’s online learning platform the Woolmark Learning Centre connects students with unprecedented access to the Australian wool industry.
Student Education
AWI hosts educational programs and courses for primary, secondary and tertiary students worldwide to learn the benefits of working with Australian wool.
Trade Extension
Education throughout the wool supply chain remains a key element of AWI, who educates designers, brands and student about wool and its benefits.
Retail Training
Woolmark retail training programs can be offered to retailers/brands as a stand-alone service or can complement existing product development or marketing programs.