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AWI and its subsidiary The Woolmark Company create a variety of educational, informative and inspirational videos for woolgrowers right through to end consumers.

AWI Shearing Shed and Consultation Project

Merino Lifetime Productivity project

Woolgrower Spotlight: An environmental series

WoolQ supports the whole wool growing and selling cycle

Discovering wool

Woolmark bale stencil

The Woolmark Company’s ‘Live & Breathe’ campaign video


See more videos relating to on-farm practices on AWI's YouTube channel:

See more videos relating to off-farm and marketing on The Woolmark Company's YouTube channel: