One of the highlights of this year’s Sydney Royal Easter Show was the Australian Wool Fashion Awards fashion parades, which showcased the supreme versatility and style of Merino wool apparel to the crowds.
Around a million visitors to the Sydney Royal Easter Show, all potential new wool consumers, had a chance to view the parades that were held four to five times daily throughout the two weeks of the Easter Show. Sponsored by AWI, the Australian Wool Fashion Awards have been raising the awareness of wool to designers and consumers alike for 29 years.
Photo credits: Yann Audic and ASA Photography
Australian Wool Innovation is a not-for-profit company owned by over 29,000 Australian woolgrowers.
AWI invests in research, development, innovation and marketing along the global supply chain for Australian wool.

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