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Woolmark relaunches the successful Cool Wool Campaign for Summer 2012The Woolmark Company is working with Europe’s premium wool weavers specialising in lightweight Merino suiting fabrics to reintroduce their successful Cool Wool Campaign. The launch of the Cool Wool co... Monday, 13 February 2012Australian designers showcase Australian wool in New York CityWoolmark and the Australians in New York Fashion Foundation have used Australian wool to highlight up and coming design talent to the United States. The event was the finale of the Australian Five pro... Monday, 30 January 2012Wild dog control is proving possibleOver 90 per cent of producers involved in the South Australian Arid Lands Natural Resource Management (SAALNRM) dog group “BiteBack” have reported an improvement following the introduction of the AWI ... Monday, 30 January 2012Broader wools shine at world’s biggest home textile fairAustralian Wool Innovation (AWI) and Woolmark licensees have reported strong interest in broader wool products at Heimtextil, the world’s largest trade fair for home textiles. We use 100% Australian w... Wednesday, 25 January 2012The Woolmark Company presents ‘Merino. Inspired by Nature’ in Tex-Trends 2012, New DelhiNew Delhi, January 2012: The Woolmark Company (TWC), a subsidiary of Australian Wool Innovation - a not-for-profit organisation, owned by 29,000 Australian woolgrowers has come forward to participate ... Thursday, 19 January 2012
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AWI invests in research, development, innovation and marketing along the global supply chain for Australian wool.



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