The mark of excellence

The Woolmark is the world’s best known textile fibre brand. It’s your customers reassurance of quality, it’s your guarantee of fibre content and quality specification.

Through ownership and licensing of the Woolmark and Woolmark Blend brands you can enjoy the commercial benefits of a unique worldwide quality endorsement.

The value of the Woolmark brand is well established the world over in clothing, interior textile and home laundry sectors. The range of products independently endorsed is constantly expanding.

By joining the Woolmark program you become a valued member of our global network

The advantages offered by the Woolmark and Woolmark Blend brands are exclusive to our licensees.

As a Licensee you have access to the world’s leading textile fibre brand to provide assurance on the quality of your products.

Seen on over 50 million new products each year and recognised as an independent quality endorsement, the Woolmark brand is recalled by 75% of consumers.

Being a Woolmark licensee can help you:

• Develop new product ranges
• Source new customers and suppliers
• Solve technical problems
• Access testing and quality assurance services
• Find market information
• Develop branding and marketing solutions
• Help you sell more products