At AWI it is our business to support your business.

Knowledge, Innovation and Marketing support; by dividing business support into these three powerful areas of expertise, we offer a unique value proposition to all our partners .

From developing new production techniques to providing in-store marketing, AWI is dedicated to making Australian Merino garments as commercially successful and desirable as possible.

AWI’s primary aim is to help our global partners bring new Merino products to market by working between a broad range of initiatives,

Useful Links

Link through to other industry bodies that are able to assist you with growing your business and understanding the apparel marketplace.

It is important to utilise as many resources as possible when looking to grow your business. AWI has noted below a number of partners and industry groups that may provide you with ideas and information on how to expand your business.